The benefit that
makes people stay.
When a senior engineer becomes a new parent, the next 90 days decide whether they come back or quietly start interviewing. Cooings changes that math.
Not another wellness perk.
Ping pong tables don't retain new parents. Professional postpartum care does. Here's what the data says.
Lower turnover
Companies with comprehensive family benefits see up to 50% lower turnover among new parents. The cost of replacing a senior employee is 1.5–2× their salary.
Would recommend
91% of employees who used employer-sponsored doula care said it positively influenced their decision to stay through the first year postpartum.
ROI ratio
Every dollar invested in postpartum support returns $6 in reduced turnover, fewer short-term disability claims, and faster return-to-work timelines.
Live in two weeks,
not two quarters.
No procurement cycle. No IT tickets. One agreement, one account manager, and your employees get concierge-level care.
Discovery call
We learn about your workforce demographics, existing benefits stack, and what success looks like for your team. 30 minutes.
Custom proposal
Within 48 hours you receive a tailored benefits package with pricing, coverage details, and an implementation timeline.
Sign & launch
One MSA. We set up a branded enrollment page and announce to your team. Employees can book their first consultation the same week.
Ongoing support
Quarterly utilization reports, employee satisfaction data, and a dedicated account manager who knows your company by name.
Full-spectrum care,
one partner.
Live-in postpartum doula
24/7 Golden Month care — newborn support, meals, household help
Birth doula support
Prenatal planning through delivery and follow-up
IBCLC lactation consultation
Board-certified, in-home or virtual
Overnight newborn care
Sleep support so parents can recover
Fertility doula support
IVF and IUI accompaniment and emotional support
Plug into what you already use.
We work with the benefits platforms your company already has, so there's nothing new for HR to manage.
- Kaiser Permanente
- Cigna
- Anthem / Blue Cross
- Medi-Cal
- Carrot Fertility
- Progyny
- Maven Clinic
- Cleo
Also compatible with FSA, HSA, and custom employer reimbursement. Direct billing available.
“Adding Cooings to our benefits package was the easiest decision we made all year. Three employees used the service in Q1 — all three came back from leave early and raving about the experience. That kind of ROI doesn’t need a spreadsheet.”
Add doula care to your benefits.
Tell us about your company and we'll put together a custom proposal within one business day.
Questions from HR teams.
Everything your benefits team needs to know before saying yes.
We offer direct billing through your existing benefits platform (Carrot, Progyny, Maven, etc.) or invoice your company directly. Employees never see a bill — the benefit is seamless from their perspective. We also support FSA/HSA reimbursement for employees who prefer that route.
Let’s begin your care plan.
Tell us about your family, your due date, and your insurance — we’ll match you with a certified postpartum doula within 24 hours.